Gary Fong Puffer Pop Up Flash Diffuser

This is the best popup diffuser so far. I tried 4 at a photo shop and bought 3 previously from Amazon.
You should however have realistic expectations at what you can achieve.
More solid built than the others.

This is a cheap thing that really improves the quality of your photos.
I'm an amateur and this is the only flash diffuser I've tried, but I am happy with the change in light that it provides me.

It really makes a difference.

I walked into Ritz camera yesterday looking for a lighting kit. After speaking to the sales person about what I wanted to shoot, he recommended I try the Puffer. As soon as I took a few portraits of my wife, I noticed a difference. I can get very close now without worrying about flash burn on the face. The difference is night and day. Definately worth the money!

I was expecting more after reading the reviews here. The piece deflects the flash back too much, so if your eye isn't deep into the viewfinder, you get a nice bright flash in your eyeball. The item does not do a great job at spreading the light throughout the entire frame. It does soften the light, but the light's still concentrated to a certain area. I guess I'm just spoiled by an external flash.

This was recommended to me by my local camera shop. I would give it a 5 star b/c it has made all my portrait pictures look better, but the quality of the build is flimsy & brittle. I wouldn't mind paying a little more for this as long as the brackets are made of metal or a sturdier material than what it's made of now. I'm on my 2nd one, the first one lasted me about 3 months with only weekend use. It's cheap so I dont mind buying..I might actually just make my own bracket. Overall, if you're budget cant afford you a flash or if you want something small & easy to bring around I highly recomend this.